The syllabus or the seat link, from the comment.

A coaching institutes flow

Keyword: SEAT. The DM sends the syllabus or the application.

The public reply can say the message is in their DMs. The link stays private.

What to turn on

Instructions can ask the AI to reply in Hindi or Hinglish. Put the fees in the knowledge note.

• One keyword per course so the taps stay clear.
• Lead capture for the counselor’s sheet.
• Sheets on Business after operator and Google authorization are ready.

Pricing

Free is $0 for 1 account and 1,000 DMs a month. Pro is $9. Growth is $14 and adds AI. Business is $29 and adds 10 accounts, 5 seats, optional Sheets sync subject to provider authorization. Direct Meta Ads export is currently unavailable.

Send the right syllabus to the right course inquiry

Use a separate keyword for each course or intake rather than a broad SEAT rule that sends the wrong fee sheet. Name the course and intake in the completion message. A syllabus request can ask for an email or callback number with a clear counseling purpose. Business Sheets can support a counselor handoff only after operator and Google authorization are confirmed. Test the actual destination row before promising a live lead pipeline.

Admission, seat availability, discounts, and exam outcomes must remain with your counseling and admissions process. DripDM does not enroll a student or verify eligibility. For minors, follow your organization’s appropriate consent and data handling requirements. Fixed Hindi or Hinglish copy is possible on any plan; optional AI language instructions are not a guarantee of accurate translation. Keep fees and dates in reviewed authoritative documents instead of relying on generated estimates.

Prepare a test before asking your audience

Connect an eligible professional Instagram account through Meta login, or a Facebook Page on Pro or above. Select the intended account before editing a rule. Confirm the destination opens on a phone and that the offer matches what the caption promises. Use a second, eligible account for a real trigger test; an editor preview cannot prove provider delivery.

Inspect the public reply, private message, and destination separately. A successful public reply does not prove that the DM was delivered. Keep a record of the test time and inspect activity when something fails. Check permissions and rule scope before repeatedly triggering the same recipient. Disable a stale campaign rather than leaving an expired offer running.

Select capacity without overpromising the product

Free includes one account, 1,000 DMs per month, 100 contacts, and 10 captured leads. Pro is $9 per month for three accounts and adds the follow gate, one follow-up nudge, scheduling, product cards, older-comment replay, and Facebook Pages. Growth is $14 for three accounts with 1,000 monthly AI credits. Business is $29 for ten accounts, five seats, and 2,500 AI credits. Paid messaging, contact, and lead quotas are uncapped in the plan configuration; Meta restrictions still apply. Sheets is a Business entitlement and needs provider authorization. Direct Meta Ads audience export is disabled, including on Business.

A comment can qualify for one private reply, subject to Meta eligibility and time limits. It does not itself open a general 24-hour conversation window. The recipient must reply before ordinary follow-up messaging can use that window. A link click or a new follow is not a substitute for an inbound message. Delivery also depends on account permissions, token health, recipient settings, and provider rate limits.